供应链管理是从整个供应链的角度对所有节点企业的资源进行集成和协调，强调战略伙伴协同、信息资源集成、快速市场响应及为用户创造价值等。基于互联网的电子商务技术是新一代供应链管理的推动器。今天企业推行供应链管理必然面临电子商务这一新的环境，只有促进电子商务环境下供应链管理的优化，才能给企业带来更大的效率和效益。如何在现代电子商务环境下实施供应链管理的优化，并构建更加合理的企业供应链管理系统平台，是当今企业增强和扩大核心竞争力的关键，
本文通过对供应链理论发展和电子商务特点的分析，试着将电子商务与企业供应链结合起来研究，旨在探索出电子商务环境下供应链运作管理的相关特点，建立一些电子商务环境下的供应链运作管理模型，并引用某餐饮公司运用电子商务下的供应链运作管理的案例阐述当今企业如何运用电子商务和供应链管理来提高企业的竞争能力的。
关键词：电子商务，供应链管理，案例
Supply chain management throughout the supply chain from the point of view of all nodes on the enterprise integration and coordination of resources, emphasis on strategic partners, integration of information resources, and rapid market response and the creation of value for users. Internet-based e-commerce technology is a new generation of supply chain management engine. Today, the implementation of supply chain management business is bound to face this new environment of e-commerce, only the promotion of e-commerce environment to optimize supply chain management in order to give enterprises greater efficiency and effectiveness. How e-commerce environment in the modern implementation of supply chain management optimization, and building a more rational system of enterprise supply chain management platform, todays enterprises to strengthen and expand the core competitiveness of key
In this paper, the theory of supply chain development and analysis of the characteristics of e-commerce, e-commerce and enterprises try to combine the study of the supply chain to explore the environment of e-commerce supply chain management-related features, set up a number of e-commerce environment supply chain management model, and a catering company cited the use of e-commerce supply chain management in todays business case on how to use e-commerce and supply chain management to improve the competitiveness of enterprises.
Keywords: e-commerce, supply chain management, case
