创新是指根据市场经济条件下企业生产经营的客观规律和现代科学技术的发展事态，对传统的管理模式及相应的管理方法进行改进、改革和改造，创建起新的管理模式、方式和方法。管理创新是对传统管理中行之有效的部分的继承和发展，也是充分借鉴和学习国内外先进管理理论、经验的学创结合之举

管理创新对打造企业核心竞争力的作用是非常重要：首先在当今经济全球化的时代，伴随着我国加入WTO，我国电信企业为了与国际企业接轨，必须转变传统的管理制度、方式、方法和手段。其次，现代信息技术应用于企业管理，使企业管理发生了革命性的变化。最后，改革开放２０多年来，虽然我国企业管理取得了重大成就，但由于体制的约束、市场规则的不完全以及竞争的不规范和管理人员的素质不高等原因，电信企业缺乏自我管理的内在动力和外在压力，尚未形成自我管理的机制。因此，要想谋求生存与发展，必须大力培育自身的核心竞争力。

论文采用理论研究与企业实际相结合，基于电信企业自身的特点,本文首先管理创新和企业核心竞争力的有关概念和内涵，然后以中国网通为例，分析中国网通发展现状和内外环境、企业核心竞争力分析。最后针对中国网通的核心竞争力，研究评价方案，提出了中国电信企业核心竞争力的评价体系，进而对中国网通进行分析评估,提出了中国网通的管理创新新思路，

 

关键词:电信企业、核心竞争力、管理创新、中国网通

 

Innovation is defined as a market economy under the conditions of production and operation of the objective law and modern science and technology developments, the traditional management model and the corresponding management methods to improve, reform and transformation, creating new management models, methods and approaches. Management innovation is the management of traditional well-established part of the inheritance and development, but also at home and abroad to fully learn from advanced management theory, experience, learn a combination of move

Management of innovation to build the core competitiveness of enterprises is a very important role: First, in today's era of economic globalization, along with China's accession to the WTO, China's telecommunications business with international companies in order to converge, we must change the traditional management systems, methods, ways and means . Second, modern information technology for enterprise management, enterprise management to make a revolutionary change happen. Finally, the reform and opening up more than 20 years, although China's enterprise management has made significant achievements, but because of institutional constraints, the rules of the market incomplete, as well as non-standard competition and managers of higher quality reasons, the telecommunications enterprises lack the internal driving force for self-management and external pressure, has not yet formed a mechanism for self-management. Therefore, to seek survival and development, we must make great efforts to cultivate its own core competitiveness.

The use of theoretical research papers and corporate practice, based on the characteristics of telecommunications enterprises, the paper first of all, the management of innovation and enterprise's core competitiveness of the concept and content, and then to China Netcom, for example, analysis of the status and development of China Netcom, both inside and outside environment, their core Competitive Analysis. Finally for China Netcom's core competitiveness, research evaluation program, put forward China's telecommunications enterprise's core competitiveness of the evaluation system, and thus an analytical assessment of China Netcom, China Netcom, made the management of innovation and new ideas,

 

Key words: telecommunications enterprises, the core competitiveness, management innovation, and China Netcom